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By Martin Bronstein
From www.squashtalk.com
BYE BYE BRIARS Gawain Briars has worked his last day as the Chief Executive of the PSA and I don't think there will much mourning.
The press release announcing his "retirement" [Alice in Wonderland: "Words mean exactly what you want them to mean"] made a big deal of the fact that during his time, the tour prize money doubled. During the same period Andrew Shelley, WISPA's chief executive, quadrupled the women's tour prize money. And we all know that women's squash is a harder sell to promoters.
To read the rest of the ARTICLE including SPONSORSHIP: THE PITFALLS AND THE HARD WORK, CANARY SINGS BEAUTIFULLY, MELISSA THE MISTRESS OF MANAGEMENT and ARE THERE ANY JAZZ YODELLERS? Go to www.squashtalk.com or click HERE
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